Bitchin' Blog Posts

Harlequin: The Heart of a Woman - Cover Art 1949-2009

by SB Sarah | May 30, 2009 | Saturday at 12:08 am | 131 Comments

ETA 31 May 2009 10EST: Harlequin’s blog has been sending folks over to see the review and the swag contest, so to give those folks a chance, I’m re-opening the contest for another 24 hours. This time, there will be TWO bags, so two winners will take home a big bucket o’swag. Ready set go!


This afternoon I went to the press premiere of the Harlequin cover art gallery display, better known as “The Heart of a Woman: Harlequin Cover Art 1949 - 2009. The show opens tonight and runs through 12 June, and is open for folks to see at the Openhouse Gallery, 201 Mulberry Street in SoHo.

The Curator of the exhibit, Elizabeth Semmelhack, was kind enough to take me on a brief tour of some of her favorite parts of the exhibit. Bullet points ahoy!

- Elizabeth’s favorite part of the exhibit is “The Lure of the Exotic”  - but to understand why that’s her favorite section, you have to see the section leading up to it.

 

- Women during WWII were empowered - jobs! workforce! your country needs you! Rosie! There’s rivets! Get to it! - then, after WWII, they were all laid off, pushed back into the domestic sphere, and removed from that professional life with stunning speed.

- If you look at the doctor/nurse covers from the 50’s, there’s a lot of professional interest. The women are almost always shown in their work role.

- There are some powerful images, like the Byzantine Christ-like image of a doctor complete with 90-degree angled jaw floating in a halo of light above a hospital.

- And alongside that image are women and men in professional spheres, interacting in the workplace. The romance, says Elizabeth, was the every day interaction of women and men in professional settings. It wasn’t about the rescue or the sweeping her off her feet. The imagery was professional and collegial.

- Then, in “The Lure of the Exotic,” the images show the progress from nurse in a local hospital to doctor in a remote, uncivilized location. The women were the doctors—they were already adventurous and in these covers achieve the most powerful position. They’re outside of the house and home, they’re in control and in some position of authority—“...and only that far away from civilization can women be doctors?” I asked. “Yup,” Elizabeth confirmed. Women doctors were in the wild.

- The passionate clinch didn’t start showing up until the 70’s - a response to the sexual ambivalence of the time.

So, does Elizabeth read romance? Turns out: no. She hardly has any time for pleasure reading of any kind, but she’s a huge non fiction history buff, and she loves reading history books. She did read a few Harlequins as she prepared for the exhibit - and from idea and concept to finished product was the fast-paced work of a few months - and really enjoyed them, she said. She read a Blaze and said, and I quote, “Oh, my gosh.”

So, want to see more? I put up a photo album of the exhibit with additional captions. Enjoy - and thank you to Harlequin for inviting me.


I was given an extra goodybag of swag - pictured here. There’s books, bookmarks, a calendar, and some really cool notepads. Want one? Leave a comment, and you’re entered to win. I’ll pick one comment at random.

 

Filed: General Bitching, Go Ahead, Win Some Shit

Tagged: swag, romance, history, heart, harlequin, blaze, art

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kittyfischer said on 05.30.09 at 12:40 AM

That swag looks seriously awesome.  I’m pretty sure my mom had this book when I was little, but the way the lighthouse is pressing into the *cough* softness of the sky escaped me… thank god. :D

Keira Soleore said on 05.30.09 at 12:44 AM

Let me preface my comment in all honesty: I’ve been the lucky recipient of two gifts from you guys in recent months. So please count me out as a contender for the swag.

Having said that, the swag is simply eye-popping WOW!! Hope they either do a sale of the items as a whole or have an item or two at RWA as giveaways.

I have the 100-year cover book by Mills & Boon, so I had an idea that Harlequin would be putting on a tasteful show, but this exceeds my expectations. Very well done, indeed!

Sarah, is this going to be a traveling art show, covering major cities in the U.S. and Toronto?

SonomaLass said on 05.30.09 at 12:46 AM

I loved the lighthouse cover too!  Thanks so much, SB Sarah, for tweeting and posting these.  The gallery looks gorgeous, and the displays awesome.

It’s nice to be able to celebrate covers with both praise and snark.  So many all at once = extra awesome goodness.

Rechelle said on 05.30.09 at 01:01 AM

I found the slide show very intriguing- I am amazes at how much work, thought and   study study Elizabeth put into this exhibit- it must have been fascinating - I love that kind of background and history about evolving ideas, perceptions, social, economic and
gender roles - even just the fashion, the uniforms, the business suits of women -  all that is so interesting- you were so lucky to be there-  and I probably wouldn’t give up the swag bag as easily as you’re offering to-  thanks so much for thinking of your readers and taking pictures for our enjoyment!

Rechelle said on 05.30.09 at 01:02 AM

my apologies for all the mis-spellings and odd sentences- when I was posting I could only read half of what I was writing-

Phyllis said on 05.30.09 at 01:21 AM

Swag? Schwing! sign me up!

Lisa J said on 05.30.09 at 01:44 AM

As someone who still owns a lot of old Harlequins, I love the covers on these books.  Sometimes they are so bad they are good.

Great pictures!

Tessa K. said on 05.30.09 at 01:45 AM

The swag looks awesome, but I am really jealous of the exhibit - I am finishing up my thesis on the return to the domestic sphere after WWII, and I would love to look at the covers from that era!

alia said on 05.30.09 at 01:50 AM

swag swag delicious swag

present97: no, really, i don’t need *97*... one would do…

WorthaFortune said on 05.30.09 at 01:54 AM

Oh mygoodness I love vintage romance covers soooooo much.

The doctor/nurse romance covers (especially the “lure of the exotic” ones) remind me of old school Cherry Ames.

Is that a romance cover calendar? Because if it is…. I need to find myself one.

Kate said on 05.30.09 at 01:57 AM

What a fascinating exhibit! Any idea if it’s travelling? I’d love to take a look at it in person - it looks like an engrossing exhibition, not to mention well-researched and presented. I’d never thought about cover art reflecting society - must put on my analytical hat more often.

Courtney said on 05.30.09 at 01:57 AM

Coolest blog swag I’ve ever seen! I’d love to win.

Thanks for the tour of the exhibit too.

Lori said on 05.30.09 at 01:58 AM

Swag? Sign me up.

I’m actually going to be in NYC, twice, in the next week but I’ll only be passing through and I won’t have time to go see the exhibit. It’s totally killing me because it looks awesome.

Lorraine said on 05.30.09 at 01:59 AM

Wow, awesome swag!  Please pick me!

SB Sarah, thanks for posting the photos. I love the giant Fabio cover.

Jamie said on 05.30.09 at 02:07 AM

Oooo.  Swag!  I’m in.

Karlie said on 05.30.09 at 02:15 AM

Two give aways ago I was the comment before the winner, the last give away I was the comment after the winner.  This time I should be just right.

Kerry D. said on 05.30.09 at 02:16 AM

The exhibition looks totally cool. I wish I could go and see it. Thanks so much for sharing it with the rest of it.

I’d love to be in for the swag, but understand if you don’t want to post overseas.

Erin said on 05.30.09 at 02:37 AM

This sounds so cool!  I’ll definitely be seeing the show this weekend.  I bet this was a really fun exhibit to work on as a curator.

my verification words are youre26—not true, but how flattering!

Ahlison said on 05.30.09 at 02:55 AM

I’ll never win swag when I post to make a correction.  Sarah - it is not a Mountie being attacked by gas-mask man… Red Serge, but wearing a bearskin hat - not the Dudley Do-Right Mountie Hat.  Looks like it’s a Royal Guard of some sort in England - judging by the sketch below.

Deb Kinnard said on 05.30.09 at 03:07 AM

Swag aye, an it please ye, my pretties.

Arrr.

Going back from pirate mode into medieval now. Not sure what hit me.

Keira said on 05.30.09 at 03:19 AM

It’s swag of course I’m in! lol :D So jealous, I want to go see this… any Floridians wanting a road trip?

MamaNice said on 05.30.09 at 03:31 AM

The clip of the cover photo shoot in process was interesting it looked like the models/couple were getting it on at a local high school av room…maybe they were…

ruth skerjanec said on 05.30.09 at 03:36 AM

Such cool old covers, I would love the SWAG!!  Thanks for the chance.

Angie G said on 05.30.09 at 03:57 AM

So cool!  I wish I was in NYC so I could see the exhibit in person.  Thanks so much for sharing the pictures.

Sarah W said on 05.30.09 at 04:08 AM

I followed this showing on Twitter—man I would have liked to have been there! For some odd reason I always thought tomance covers would be really BIG, I don’t know why, but it seemed to me they would be. Got to be big to contain all that WIN. So seeing the little squares was sort of a let-down, but the swag is pretty awesome!

PK said on 05.30.09 at 04:13 AM

The covers are fab O with a capital O.  Thanks for sharing the pics and the info on the exhibit.

phinea said on 05.30.09 at 04:15 AM

Sa-weet!!

Obskuretris said on 05.30.09 at 04:48 AM

women are doctors in the wild!

Ella said on 05.30.09 at 04:49 AM

That was a seriously awesome picture tour.  I really enjoyed it!

Wendy said on 05.30.09 at 04:57 AM

I would give my eye-teeth to see this exhibit.  Harlequin should make it a traveling exhibit!  Hey, there are galleries in Los Angeles.  Just sayin’.

Katie Ann said on 05.30.09 at 05:06 AM

Gad I wish I could see that exhibit, it sounds amazing.

Sunny said on 05.30.09 at 05:12 AM

If the exhibit comes to Seattle, I am so there!  Lucky you for checking it out in person.  :)

militaryspouse said on 05.30.09 at 05:15 AM

My history thesis is looking at the evolution of the nurse post Crimea. 

Those would really help with the “research”.....


grovel, and beg

Tili said on 05.30.09 at 05:17 AM

My sister and mom are at BEA, but I’m pretty sure they’re missing most of the stuff I’m hearing about from you and Jane on twitter ... oh well.
Maybe if I win the swag I can show them what they missed?

Sally said on 05.30.09 at 05:44 AM

Thank you, Sarah, for sharing the experience!!
I second, third, or whatever on making this a traveling exhibit. I’d love to go see this in person. :)

Skim said on 05.30.09 at 05:45 AM

i’m heading over to the exhibit tomorrow - many thanks for heads up!

rigmarole said on 05.30.09 at 06:03 AM

I read about this at livejournal and I’m basically jealous of everyone who will see it.

Vicki said on 05.30.09 at 06:08 AM

I do remember that from the 60’s. Lots of competent women with attractive bosses who didn’t seem to fully value their business skills.  Kind of miss that. So many of todays’ romances seem to be about needing rescuing.

And that does look like good swag.

place44, as in knowing my place? Or dinner service for 44?

rigmarole said on 05.30.09 at 06:09 AM

And I totally used to own Dancing on My Heart, which is pictured in the twitpic. Not sure if it’s a notepad or what.

Alisha Rai said on 05.30.09 at 06:53 AM

I’m dying to know “Where the Wolf Leads.”

Kimmie said on 05.30.09 at 06:54 AM

Oh, that one you thought totally looked familier? That was Diamond by Ruth Langdon the first of her Jewels of Texas series.

Also my very first romance novel, ever.

DianaQ said on 05.30.09 at 06:57 AM

Aw man, if I weren’t all the way in Japan I would love to go see that exhibition.
But count me in for the swag!

Rachel J said on 05.30.09 at 07:34 AM

“I gotta a feelin’, that tonight’s gonna be a good night.”

Indeed.

Andieg said on 05.30.09 at 09:56 AM

Cool pictures *and* swag?  Sign me up, please!!!

Emma said on 05.30.09 at 11:36 AM

Thanks for sharing the pics, it looks like an interesting exhibit. And count me for the draw, please, that swag looks awesome.

Iasmin said on 05.30.09 at 12:09 PM

That’s a fabulous display. I really wish I could have been there to see it in person, but virtual travels with the Bitch herself has to be the next best thing. Thanks for taking all the pictures!

Malin E said on 05.30.09 at 12:31 PM

A very cool-looking exhibithion, and so nice of them to give you extra swag. I’m crossing my fingers that I’m the random comment selected.

Meghan said on 05.30.09 at 12:34 PM

What a seriously fantastic exhibit!  There are so many good reasons to go to New York right now but of course, I can’t!  Annoying how that happens.  Thanks for sharing the pics so that we can see at least a little.  =)

natasha said on 05.30.09 at 01:33 PM

Can I please please have some swag. Please.

Kim said on 05.30.09 at 02:28 PM

Thanks for posting your photos of the exhibition.  Harlequin sponsored a “mashed potatoe martini” lunch at the RT convention in Orlando.  Their lunch included a sampling of their cover art.  I had so much fun talking to the Harlequin authors about their cover art that I forgot to eat!  Congratulations Harlequin on your 60th anniversary!

Carin said on 05.30.09 at 03:14 PM

Thank you!  I love this!  I’d love the swag, too…

Jenn said on 05.30.09 at 03:20 PM

I love the old novels for just the reason of the strong, competent heroines. Will definitely look more closely at the covers now!

Carrie Lofty said on 05.30.09 at 03:45 PM

Swag, please :)

Josee said on 05.30.09 at 03:45 PM

I wish they would bring the exhibit to Canada.  I doubt they’d bring it to Montreal but I’d be willing to go to Toronto to see it.

Please count me in for the draw, the good bag looks fantastic.

concinnity said on 05.30.09 at 03:48 PM

Check out this response from The Globe and Mail: http://www.theglobeandmail.com/news/arts/harlequins-manly-masterpieces/article1160168

“Favorite” quotes:

With Torstar’s share in CTVglobemedia helping to drag it down further, the company is becoming ever more dependent on the insatiable demands of lusty women around the globe.

The trajectory of the graphic narrative is as predictable as any novel: It begins half a century ago with pert nurses eyeing steady-looking, salt-and-pepper doctors, billows into consummated passion during the shoulder-pad era and ultimately degenerates into the plain old cheesecake we see today

I especially like how the author makes it clear that women’s “needs” can be satisfied by “hacks.” I’m trying to think of a way the author could be more condescending, but I just can’t get there.

Thanks for the report Sarah!

Chantal said on 05.30.09 at 04:04 PM

Why are all the good exhibits only in the US? If they brought that to the AGO I would be so excited!

Mara said on 05.30.09 at 04:11 PM

Love your pictures.  Wish I had cool business cards now.

Cecilia said on 05.30.09 at 04:16 PM

Well, I guess now would be a good time to stop my lurking! Yay for vintage romance!

But please, would someone find me a romance novel about a female doctor NOT in the wild? Preferably in which she beds a male nurse? I’ve got an audience of female med students for you.

Kimberly Anne said on 05.30.09 at 04:24 PM

Please, please, please, make this a traveling exhibit.  The whole country - nay, the whole world - deserves to bask in the mantitty. 

Make mantitty, not war.

recent26 - sadly, no.  26 was a while ago.

ms bookjunkie said on 05.30.09 at 04:41 PM

Oy. That swag looks awesome.

Sarah W said on 05.30.09 at 04:51 PM

People donate a lot of older romances to our library.  Most end up on the Friends of the Library Booksale racks, where they make up quite the history of the genre, from covers to themes—and eye shadow.  Lots of it.

Holly said on 05.30.09 at 05:00 PM

Love it - thanks!  Would love the swag too!

Kristi said on 05.30.09 at 05:32 PM

pick me please.

Samantha said on 05.30.09 at 06:40 PM

I have become such a huge fan of Harlequin in recent months.. More so than I ever though possible.

Tinkerbon said on 05.30.09 at 06:57 PM

I would treat that swag with the honor it deserves! Me! Pick me!! ;p

delitealex said on 05.30.09 at 07:14 PM

Cool swag.  Loved the pictures.

Mary Beth said on 05.30.09 at 07:17 PM

Swag is good- hope I win some.
Thanks!

EAP said on 05.30.09 at 07:26 PM

***Pedant alert***

Yep, sorry Sarah. Like Al the Girl, I’m pretty sure that’s not a mountie in the first pic. Looks like one of the Foot Guards (they’re the ones often parading about outside Buckingham Palace in their bearskin caps, annoying the pigeons and guarding the queen).

It also kind of looks like the Tower of London in the sketch at the bottom… And while I’m still sporting an (attractive titian blonde) Nancy-Drew-teenage-sleuth wig over my bed head, I’d say that the gas-masked villain is assaulting on the bearskin-capped, hapless-bystanding guard with his hanky of chloroform in front of what looks like Traitor’s Gate.

All of which lead me to deduce that the book involves some kind of 1940s Theft Of The Crown Jewels Plot by Evil Villains Most Foul And Underhanded in WWII gas masks that do little to mask their Evil Intent and Accents Most Teutonic. Or possibly, more fiendish still, a Plot to Remove the Ravens from the Tower of London, thus guaranteeing that the Fall of the Monarchy, and yes, even ze Kinkdom eeetself, and our Ultimate Triumff. Mwahahahaaaaa.

The swag is most cool and enviable, but I’m good without it - the postage alone would be ruinous.

(Nerd fact alert: there are also I think a couple of Canadian Foot Guards regiments. So the guy could possibly still be Canadian, but not a mountie, and I have no idea if that would mean he could be guarding the Tower of London in that case.)

Eliza Evans said on 05.30.09 at 07:29 PM

This was much fun to watch unfold on twitter.  Thanks!

Janet said on 05.30.09 at 07:34 PM

I’m sad that my upcoming trip to NYC doesn’t coincide with this. The swag would soothe me, though.

Carolan Ivey said on 05.30.09 at 10:01 PM

Thank you for putting up the photo gallery! I loved it!

SonomaLass said on 05.30.09 at 10:46 PM

We talked about this a little on Twitter (sorry, I guess that should be “we tweeted about this”).  Wouldn’t a line of merchandise featuring old skool covers be full of win? I have a favorite handbag made out of a replica of an old Nancy Drew boxed set, and I frequently get positive comments when I carry it.  Jane from DA mentioned a matchbook notebook with vintage cover art; I think more of that sort of thing would be a big hit.  Especially in conjunction with Harlequin’s anniversary celebration this year.

Katherine C. said on 05.30.09 at 10:52 PM

First of all, my initial reaction (after mis-reading it the first time) wouldn’t it be fabulous if everyone had an orgasm shelf conveniently located in the bedroom ... these are great — I especially love the ginourmous man-titty looming threateningly over the happy couple. And I agree with SonomaLass, I think a line of old skool cover merchandise would be twelve different kinds of awesome! :)

Melissandre said on 05.30.09 at 11:00 PM

Not only does that look like some quality swag, but I love any opportunity to use the word swag in everyday speech.  Sign me up.

Julie said on 05.30.09 at 11:18 PM

Ok I’m leaving a comment to try and win the swag.

Umm…work92? I could have sworn I made 108 apple
pies today.

Maree Anderson said on 05.30.09 at 11:48 PM

Don’t suppose this exhibit is coming to New Zealand in like, the next century? Yeah. Figured as much. Thanks for putting up photos of the exhibit so I could at least live vicariously and sigh over it’s fabulousness. Guess I’ll keep buying those Lotto tickets.
Cheers
M

Moth said on 05.30.09 at 11:50 PM

Please put my name in the hat to win the swag. Looks pretty cool. :)

Janet Spilman said on 05.30.09 at 11:54 PM

Wow, cool Orgasma shelf. I think I need one of those!

Adelle Laudan said on 05.31.09 at 04:33 PM

This brings back memories of snitching my mother’s HQR and hiding under the front porch to read it lol Seems a lifetime ago.

hoshizora said on 05.31.09 at 04:43 PM

That’s some serious awesome right there!

Jaci Burton said on 05.31.09 at 04:43 PM

Love the walk down cover art memory lane. That was awesome and makes me wish I’d kept all the old Harlequins I’d read…um…a very long time ago. *sigh*

And the swag? Whoa. Covet.

JewelTones said on 05.31.09 at 05:13 PM

Oh yay, comments are open again!  I just wanted to say that I loved the two shots in the gallery that you took where you got to see the “before” image of how a cover photoshoot was done and then the resulting cover it inspired of the actual Blaze.  I’d never seen that before and thought that was totally fascinating! 

JT

aninsomniac said on 05.31.09 at 05:19 PM

Me! Me!

-anin

Melanie Anderson said on 05.31.09 at 05:36 PM

When we used to go to my grandparents in North Carolina, I can remember being amazed by my granny’s wall of Harlequin books, so a lot of those covers look familiar to me. I’m proud to be a third generation romance book reader! I would love to win some swag…

Lil' Deviant said on 05.31.09 at 05:40 PM

Sign me up!!! *grin*

Laura Vivanco said on 05.31.09 at 05:53 PM

The hero of Where the Wolf Leads is called Dracon Leloupblanc, which makes him sound to me like Dragon White Wolf, which I find just a bit ridiculous.

The heroine of Dancing on my Heart is called Alma, which means soul, in Spanish.

Midnight Cravings is a selection of short paranormal stories.

I was beginning to wonder if there was a paranormal theme to all the swag, but I couldn’t find any paranormal-related details for General Duty Nurse, so I decided there probably wasn’t. While I was looking, though, I came across a website which has links to old covers with nurses on them. They’re not all romances, but I thought they might be of interest to militaryspouse, at least.

LaurieF said on 05.31.09 at 05:55 PM

Did I make the deadline? If I did, sign me up to WIN!

Sharron McClellan said on 05.31.09 at 06:00 PM

I knew I left the East Coast at the wrong time—I would have loved to see this exhibit. But I’d settle for swag. :)

Kimberly Van Meter said on 05.31.09 at 06:12 PM

Awesome gallery! I wish I lived closer so I could check it out. Harlequin sent its authors an awesome calendar with some of the best pre-1950 covers and I have it hanging up at work. I get a lot of smiles and chuckles. It’s great! I love seeing the progression of women’s roles and how societal change showed up in the covers. Thanks for the pics!

Mary Danielson said on 05.31.09 at 06:17 PM

Gah, I would have loved to see this exhibit! After seeing the ad on the back of PW and flipping through your gallery, I’m having some serious East Coast envy!

Rueyn said on 05.31.09 at 06:19 PM

Sign me up! :D

Kim T. said on 05.31.09 at 06:58 PM

I’d love the Harlequin swag!  I’ve been toying with the idea of framing old romance cover art and redecorating my bedroom… this might inspire me!

tracykitn said on 05.31.09 at 07:06 PM

oooh, goodies! I love goodies! I need goodies! Please???

darlynne said on 05.31.09 at 07:13 PM

Thank you so much for reopening the comments! These would go beautifully with my Nancy Drew girl detective notepads.

Anthea Lawson said on 05.31.09 at 10:26 PM

Hooray for romance swag! I was so bummed the comments were closed, but look~ my lucky commenting day.

I wonder if museums would pick this up as a traveling exhibit…

Babs said on 05.31.09 at 10:45 PM

Ohhh, re-opened comments! Yeah and happy day for those of us who were on a forced extended family vacation…

And bummed that I won’t catch the exhibit. Wish I were closer to NYC to enjoy things like this.

Emily Ryan-Davis said on 05.31.09 at 11:10 PM

Wow - I think I recognize at least one of those covers from my days of raiding mom’s yard sale finds. Please enter me in the drawing!

FD said on 05.31.09 at 11:18 PM

Eeee, I missed the comments before.  I also missed the exhibit (if it’s the same one) when it was touring here (on three separate occasions I had arranged to go, only to have it fall through)  so the online tour is very cool.

If it’s open to UK peeps, I’d love to be entered.

Michelle said on 05.31.09 at 11:42 PM

Cool beans, sign me up too please.

Bonnie said on 05.31.09 at 11:50 PM

Sign me up too please!

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