Bitchin' Blog Posts
It’s a tradition for me that when I go to a conference, I start a list of the most common terms heard and begin pondering how much to drink for each one. So, here it is, the Digital Book World 2011 Drinking Game!
Form factor - 2 sips
Are you ready for what happens next? - 1 sip
Digital transition - 1 sip
Transmedia - CHUG. Get a refill. Drink that. In fact, drink until you’d swear your radio is dressed up like your HD TV.
Vertically oriented - 2 sips
Verticals - 1 sip
@TomThompson: #dbw11 CEO metaphors: we’re in a storm, a tsunami, at a fork in the road, fundamental sea change
Sea change - 3 sips
Storm - 2 sips
Tsunami - 1 sip
Fork in the road - 4 sips
Mention of any weather system precipitation not actually happening outside - 3 sips
Mention of any weather system precipitation not actually happening outside along with mention of roadway cutlery - CHUG.
Borders (as in bookstore) - 3 sips
Borders as in boundary - 5 sips
Mention of Microsoft getting into ebooks - Look confused, possibly drunk.
Gold rush - 3 sips
References to music business - 1 sip
Lessons publishing can learn from music: drink a lot, you’ll need it. You learned nothing, so just get drunk.
Content is king - 3 sips
Publisher is curator - 2 sips
Brand/Branding - 2 sips
Digital Cloud - 2 sips
Soup to nuts - Take a big drink
Normalize - 4 sips
Downstream data - 1 sip
Cloud computing - 4 sips
Mention of clouds having nothing to do with precipitation - 5 sips
Metadata - 3 sips
“Metadata” in same sentence as “marketing” - 3 sips
Curation - 5 sips
Rubric - 3 sips
Mastering social media - 2 sips
Mastering digital media - 2 sips
Mastering digital marketing in the traditional sense - Drink until that makes more sense when you really think about it.
Mastering 1 to 1 marketing - 1 sip for each of you
Mastering marketing - 1 sip
Skill set - 2 sips
Evolving/evolution - 2 sips
Ecosystem - 2 sips
Pie in the sky - 2 sips
Mention of pie - 3 sips
Pie chart - 4 sips
ACTUAL PIE - get a drink to go with it
Mention of Twitter, Facebook - 2 sip
Mention of Foursquare - Buy yourself a bar and drink it dry (would you believe there wasn’t one mention of Foursquare?!)
Innovation - 3 sips
“Free isn’t a business model” - drink until you’re a sloppy weeping drunk
“Free books seed sales” - drink until you’re happy in your pants
Mention of romance genre - 2 sips
Mention of major bestseller - 2 sips
Mention of The Girl With the Dragon Tattoo - no drink for you! Too many! I need my liver.
And there you have a sampling of the most common terms heard at DBW11. In two weeks, I will be at Tools of Change, where I’m sure more drinking possibilities will be found. Woo hoo!