Avon Romance has launched a new social reading app on Facebook, the Avon Social Reader. Folks can read samples of books – up to 20% of a novel – and (this is the super cool part) there are links to buy that book DRM FREE from AllRomance.
Readers can also “choose to purchase DRM-enabled versions of the books at other online retailers.”
I have lit the bonfire of joy and am now dancing while I read. Hope I don't set my hair on fire.
The Avon partnership with AllRomance, which as y'all know sponsors the Sizzling Book Club in these parts, allows AllRomance to sell DRM-FREE epub copies of selected books. Quoth the press release, readers and authors had asked for the DRM-free option: “Bestselling author Tessa Dare expresses her excitement, saying, 'I know that DRM can be a frustration for honest, paying readers who just want to purchase and read books on their preferred devices. Avon's experiment will help me reach a new segment of the digital readership.'”
More good news: if you're not a Facebook reader, the DRM-free option is available at the book page on AllRomance. You don't have to go through the Facebook app to access the DRM-free editions.
If you look at the listing page for the following books on AllRomance, you'll see two options: Available in: Epub, Secure Adobe Epub eBook.
And there's a whole collection of books now available as DRM-free ePubs on AllRomance. Ready? Here we go!
I think this is tremendously awesome, and I hope that other retailers follow suit (though I am not holding my breath). DRM-free books is a good thing for everyone, readers and authors like. Thank you Avon!