Harlequin has a new documentary that goes behind the scenes of a cover shoot, and believe me, it’s a layer cake of eye candy up in here. You don’t even need to have the volume up if you don’t want to. And if shirtless men or gentlemen in well-fitted jeans don’t do it for you, there’s still plenty to sigh at. Just look at the scenery. I’m terrified of horses and I want to go riding out there, like, already.
There’s also a 10 minute version here:
I think a documentary about a cover shoot is brilliant because it’s promotion that’s as much about the behind the scenes production of a book, the individuals who work on the creative side, and the people who contribute to the finished project – which I find fascinating – as it is about the books themselves. The entire campaign ties into the Take a Cowboy Home website, which features the video, books, and social media links – very savvy. Plus: you can win $10,000.00 as well (link via DearAuthor).